Haas F1 Team Providing F1-level design and commercial support services

Challenge:

When the Haas F1 Team was looking for proven external support to help deliver its project requirements across its in-house graphics and partner acquisition departments, it approached GroupWhistle.

Our experience and expertise – acquired by delivering consistently high-quality results to three other F1 teams in recent seasons – meant we joined Haas F1 Team’s external agency roster in 2018.

Solution:

We are proud to have provided our 3D modelling expertise to the team’s in-house graphics department on two separate occasions.

Despite tight deadlines, we have created photo-realistic 3D renders of two of the team’s F1 cars that were then used as part of its digital unveil to the world’s media and in marketing materials throughout the season.

We have also supported the team’s commercial department by researching, writing and designing bespoke commercial partner pitch documents that feature compelling sales content, car renders and sponsorship activation concepts.

 
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