Automotive technology Media relations

We shine a spotlight on your story by securing coverage in opinion-forming and customer-facing media. If you are taking a product to market, made a breakthrough development with a project or have signed a new contract, our automotive PR team will help your news make press.


With senior practitioners from journalism and public relations, our editorial nose and autotech domain expertise helps ensure pitches to media that resonate first time. We help unpack technically-complex stories to generate simple narratives that drive press coverage.

We maintain a close relationship with journalists at automotive trade titles, consumer car magazines, national newspapers and mainstream media to place stories that range from automotive and transport to technology and the environment.

Our automotive PR agency services span planning and delivery of press events from conferences, launches and round table briefing sessions to pre-pitching embargoed stories and scripting press releases and managing media distribution.

And if your business ever encounters an unexpected problem, we have developed tried and tested crisis planning and remedial solutions for reputation recovery.

All of our automotive media relations services complement other social, stakeholder and internal communications to ensure consistent engagement across all audiences that are important to your business.

Speak to us

What we offer:

  • Automotive media pitching
  • Press release scripting and distribution
  • Media hosting
  • Press conference and launch event staging
  • Reputation management and crisis communications
  • Opinion editorial scripting
GroupWhistle has maintained strong relationships with the trade and consumer automotive media for 30 years

GroupWhistle has maintained strong relationships with the trade and consumer automotive media for 30 years

“Our approach prioritises the end-customer perspective and is a tried and tested way of moving deeptech from the R&D workshop to narratives of relevance that will engage audiences in earned and shared media”
Our automotive tech services

The GroupWhistle advantage

Elevate your autotech brand with strategic media relations
At GroupWhistle, we redefine the narrative of automotive technology through unparalleled media relations strategies. In the fast-paced and dynamic sector of autotech, staying ahead requires more than just groundbreaking innovations – it demands strategic communication that resonates with your audience. Our expertise lies in crafting compelling media relations strategies tailored specifically for the automotive technology industry.

Automotive tech media strategies that drive impact
At GroupWhistle, we understand the intricate dance between technological advancements and effective communication. Our automotive tech media strategies are designed to not only showcase your innovations but to amplify their significance in the industry. We go beyond the conventional, employing cutting-edge techniques to ensure your brand stands out in a crowded marketplace.

Media engagement in the autotech sector
In the digital age, engagement is key, and we excel in creating meaningful connections between your brand and your audience. Through strategic media engagement in the auto tech sector, we leverage platforms, influencers, and innovative storytelling to spark conversations that matter. Your brand isn’t just part of the industry; it becomes a focal point that captures attention and drives engagement.

Unmatched media coverage in automotive tech
Visibility is the cornerstone of success, and our approach to media relations ensures your automotive tech innovations receive the coverage they deserve. With a keen understanding of the industry landscape, we secure media coverage that goes beyond the surface, delving into the nuances of your technology to showcase its true impact on the automotive sector.

Building bridges with strategic media partnerships
In the ever-evolving landscape of auto tech, collaboration is key. We specialise in forging strategic media partnerships that extend your brand’s reach and influence. By aligning your company with key players and thought leaders in the industry, we elevate your status and position your innovations at the forefront of the conversation.

Crafting your unique media relations strategy in autotech
Every brand is unique, and so is its journey in the automotive technology sector. Our tailored media relations strategies in autotech are crafted with your specific goals and challenges in mind. Whether you’re launching a groundbreaking product or navigating industry shifts, we are your dedicated partner in creating a media relations strategy that propels your brand to new heights.

Choose GroupWhistle for a media relations experience that transcends the ordinary. Let us amplify your voice, showcase your innovations, and position your brand as a leader in the ever-evolving landscape of automotive technology. Embrace the power of strategic media relations – your gateway to lasting impact in the auto tech sector.